So what are you about?

So what are you about?

You think about it every time you need a tagline. Or an About page. It’s always about distilling who you are into a snippet and posting it like a precious something on your website front door. You bump into it every time you’re asked what you do or when...

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that cracks the #1 question

great products start with.

Because your next great product (and its website) needs more than your great idea.

It needs to answer one almighty question.

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